● OPEN TO WORK

I turn GOOGLE
into your biggest
GROWTH CHANNEL.

Pratibha R. Sahani · Sr. SEO Executive · Mumbai
4 years turning search engines into growth engines.
Technical depth. Content authority. AI-ready.

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0+
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AVG TRAFFIC GROWTH
Technical SEO
Content Strategy
Core Web Vitals
Schema Markup
Link Building
AI & GEO
AEO
Keyword Research
E-E-A-T
Local SEO
WordPress
Shopify
On-Page SEO
Off-Page SEO
Technical SEO
Content Strategy
Core Web Vitals
Schema Markup
Link Building
AI & GEO
AEO
Keyword Research
E-E-A-T
Local SEO
WordPress
Shopify
On-Page SEO
Off-Page SEO
pratibha sahani seo strategist mumbai
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Featured Snippet
Pratibha R. Sahani — Sr. SEO Executive
A Mumbai-based SEO strategist with 4+ years building organic search strategies that actually move business needles. Specialising in technical SEO, AI-search optimisation, and full-funnel content — across 18+ concurrent client projects at Scale Delight.
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scaledelight.in › team › pratibha
Pratibha Sahani — Sr. SEO Executive at Scale Delight
Currently leading 18+ live SEO projects across pharma, e-commerce, SaaS, and legal — managing a 4-person team. Delivering measurable results through technical execution, AI-powered workflows, and content built for intent.
Technical SEO
Team Lead
AI Workflows
2024 – Present
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behindthesearch.in › about
Behind The Search — Free SEO Tools by Pratibha Sahani
Founder of behindthesearch.in — a platform with 57+ free, professional-grade SEO tools built to replace expensive subscriptions. No login. No limits. Used by SEO professionals globally for on-page analysis, technical audits, schema testing, and more.
57+ Tools
Free Forever
SEO Platform
Founder
W
samantech.in › team
Best Employee 2023 — Saman Technosys
Recognised as Best Employee of the Year 2023 at Saman Technosys for building scalable off-page systems, managing a 3-person outreach team, and generating consistent qualified leads for legal clients via Quora.
Award Winner
Off-Page SEO
Lead Generation
Pratibha R. Sahani
Pratibha R. Sahani
SR. SEO EXECUTIVE · MUMBAI
Current RoleScale Delight
Experience4 Years
Projects18+
Tools Built57+
LocationMumbai, IN
EducationBSc CS · R.D. Nat. College
Algorithm · Core Updates
My
Skill
Stack
Each skill is battle-tested across real projects — not tutorials. Rated by depth of hands-on execution.
Advanced
Technical SEO
Site architecture · Core Web Vitals · Schema markup · Crawlability · Page Speed · Indexation
Advanced
On-Page SEO
Title tags · Meta optimization · Internal linking · Content clusters · E-E-A-T · CRO
Advanced
Off-Page & Link Building
Backlink campaigns · Guest posting · Email outreach · DR growth · Toxic link cleanup
Advanced
Content Writing & Strategy
Topic clusters · Keyword research · Content briefs · Landing pages · Thought leadership
Advanced
Local SEO
Google Business Profile · Local citations · NAP consistency · Maps optimisation · Reviews
Advanced
AI Automations & GEO
AI SEO workflows · Answer Engine Optimisation · GEO · LLM visibility · Prompt engineering
Mid-Level
Website Development
WordPress · PHP · HTML/CSS · JavaScript · Shopify · Page Builders · Technical implementation
Mid-Level
Social Media & LinkedIn
LinkedIn marketing · Content calendars · Social SEO · Brand authority · Engagement strategy
Growing
Email Marketing
Drip campaigns · Newsletter strategy · List segmentation · A/B testing · Automation flows
Growing
WhatsApp Automation
Marketing automation · Chatbot flows · Lead nurturing via WhatsApp Business API
Advanced
SEO Tools Mastery
Ahrefs · SEMrush · Search Console · GA4 · Screaming Frog · PageSpeed · Surfer SEO
Advanced
Lead Generation
Quora SEO · Lead funnels · Conversion tracking · Multi-channel attribution · Qualified leads
Personal Project · Flagship Build

Behind
The Search

I built 57+ free SEO tools because I was tired of paid platforms doing half the job. No paywalls. No login required. Used by SEO professionals across the globe — from on-page analysers to technical auditors to AI visibility checkers.

57+
FREE TOOLS
0
LOGIN NEEDED
∞
USE LIMITS
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behindthesearch.in
Behind The Search Dashboard
Career Timeline

The
Journey
so far.

From writing my first title tag to leading teams across 18+ simultaneous projects — every role compounded.

Best Employee of the Year — 2023 Saman Technosys · Recognised for building scalable systems and delivering measurable client results.
Scale Delight
2024 – Present
SR. SEO EXECUTIVE
CURRENT ROLE
  • Leading strategy across 18+ live SEO projects — managing a 4-person team
  • Long-term roadmaps aligned to lead generation, not just rankings
  • In-depth audits → actionable plans → measurable results on Google and AI engines
  • Built AI automation workflows that cut manual work by 60%
Scale Delight
2023 – 2024
JR. SEO EXECUTIVE
  • End-to-end SEO execution: technical fixes, on-page, content strategy, off-page
  • Content built around real intent — not just keyword volume
  • Collaborated with dev team on UX improvements boosting crawlability
  • Client communication, reporting, and strategy presentations
Saman Technosys
2022 – 2023
DIGITAL MARKETING EXECUTIVE
  • Backlink building via cold email outreach — built a repeatable system
  • Managed 3-person off-page team: planning, QA, delivery
  • Generated qualified leads for legal clients via Quora + content SEO
Case Studies

Results
that rank.

Real clients. Real numbers. Every project is end-to-end owned — strategy, execution, measurable results.

Healthcare — Pune
End-to-End Execution
Healthcare
Healthcare · Content & Web
Healthcare Brand — Content & Web Overhaul

Full content strategy, copywriting, and website structure execution for a Pune-based healthcare brand. Delivered end-to-end content architecture aligned with user intent and brand goals.

Content StrategyCopywritingWebsite StructureHealthcare
Pharmaceutical
900% Traffic ↑
6 Months
Pharma · Organic Growth & Conversion
Pharma Brand — Organic Growth & Conversion

Drove organic traffic from 200 to 2000+ in 6 months. Monthly enquiries grew from 1 to 84. Achieved Google AI Overview rankings on service pages and generated enquiries through ChatGPT referral traffic — alongside UI/UX structure research and E-E-A-T content strategy.

Technical SEOE-E-A-TUI/UXConversionAI OverviewsGEO
B2B Product
223k Pages Fixed
1 Month
B2B · Technical SEO
Large-Scale Indexing Fix & AI-Powered Rankings

Resolved critical noindexing issue — reduced from 410k to 187k pages in one month. Built AI automation workflows for product rankings and reduced spam score from 11% to 1%.

Technical SEOAI AutomationIndexingOff-Page
International — Travel
6× Organic Growth
12 Months
International SEO · Travel
Australian Car Rental Brand — Organic Turnaround

Grew organic traffic from 196 to 1,180 in 12 months for an international car rental brand in Melbourne through targeted keyword strategy and consistent SEO execution.

International SEOLocal SEOTravelOrganic Growth
Let's Connect

Let's build
something
that ranks.

Open to full-time SEO roles — in-house or agency. If you need someone who can own search strategy end-to-end, I'm available.

pratibha@contact.sh
$ email pratibhasahani0205@gmail.com
$ phone +91 84336 20872
$ linkedin pratibha-sahanii
$ website behindthesearch.in
$ location Mumbai, India · Open to Remote
$
Email Me LinkedIn behindthesearch.in